Marketing and Event Solutions

The Marketing and Event Solutions hub at the College of Health Solutions advances the college’s mission by generating awareness, engagement and conversion of our target audiences in achievement of organizational goals and objectives. The team is responsible for articulating the CHS brand and competitive positioning through the use of innovative and effective marketing, communications and event strategies for measurable results, including:

  • Marketing/Advertising: Increase awareness, generate demand and influence conversion of customers through paid media and non-paid sources (referral, web, social).

  • Creative Development: Attract, engage and move to action our target audiences through creative that articulates/illustrates unique brand attributes and competitive advantages.

  • Communications/Media Relations: Create clear and consistent communications to inform the community of key initiatives, activities, achievements and other updates to increase brand awareness and inspire participation.

  • Alumni and External Relations: Engage through personal and direct methods to build relationships and engage specific customer segments.

  • Events: Leverage events to increase brand awareness, interest, engagement and community involvement.

ASU Brand Standards

The CHS Marketing and Event Solutions team is responsible for ensuring that all college materials comply with ASU brand standards. To learn more about ASU brand standards, visit the university’s Enterprise Brand and Marketing Guide. The ASU Brand and Marketing Guide offers an introduction to the ASU brand, elements and guidelines, training and tools, and many other resources for producing ASU-branded materials.

Contact Information

CHS Marketing and Event Solutions
chscommunications@asu.edu

Page updated on Sep 23, 2021 4:41 pm MST